Starbucks

Chilled Classics

Influencers

15

Posts/Stories

30

Avg. Engagement

11%+

Reach

500K+

Likes & Comments

25K+

Story views

380K+

CHALLENGE

Create brand awareness for Starbucks new launch of their amazing 鈥滳hilled Classics” for the Christmas Holidays.

CAMPAIGN TAKEAWAY

Influencer were tasked with creating their own spin on creative photography with the freedom of choosing setting etc themselves. Results were the creation of genuine content tailored to their respective audiences. 馃幆

By the numbers

15

Influencers

30

Posts & stories

1

Country

馃嚫馃嚜

500

Reach

25

Likes & comments

380

Story views

11

Average engagement